With five Grammy® wins and sixteen nominations, Brittany Howard follows up her massively acclaimed solo debut Jaime with the new single “What Now” and teases what is to come from her upcoming album of the same name. Like Jaime (whose celebratory single “Stay High” earned a Grammy for Best Rock Song), What Now finds Howard once again taking the helm as producer and working closely with longtime collaborator engineer/co-producer/co-mixer Shawn Everett. The album emerged through a deliberately free-flowing process, with Howard doubling down on the unfettered creativity that’s long defined her work. “I don’t ever plan too deeply, but usually I show up with the songs almost fully formed,” she says. “There was a lot of exploring sounds on the spot, and trusting that the right thing would come to us.”

 

“What Now” takes on a potent urgency fueled by its syncopated grooves, blistering guitar riffs, and fiercely honest lyrics (“I’ve been making plans that don’t include you anymore/My heart wants to stay but I don’t know what for”). “‘What Now’ is maybe the truest and bluest of all the songs,” says Howard. “It’s never my design to hurt anyone’s feelings, but I needed to say what was on my mind without editing myself. I like how it’s a song that makes you want to dance, but at the same time the lyrics are brutal.” 

 

There’s a double meaning to the title of What Now. “With the world we’re living in now, it feels like we’re all just trying to hang onto our souls,” says the Nashville-based musician and frontwoman for four-time Grammy Award-winning Alabama Shakes. “Everything seems to be getting more extreme and everyone keeps wondering, ‘What now? What’s next?’ 

We've teamed up with Big Green Coach once again to offer hassle-free and sustainable travel options directly to the festival. 

Your carbon neutral coach will arrive at the gates before the music starts and leave after the headliners. You won't need to worry about being the designated driver, leaving early to catch the last train or forking out on expensive hotels. 

Pick up locations: Birkenhead, Bolton, Liverpool, Manchester, Southport and Stockport. 

Secure your seat from just £33 with the UK's largest events travel company here.

Lytham Festival Park and Ride is located on the South Promenade Green, Lytham St Annes, FY8 1NP.

The Park and Ride is located approx. a 8-10 minute drive from the festival. 

The Park and Ride will open at 2pm with the first bus leaving to the festival at 3pm.

You must pre-purchase park and ride tickets in advance to be guaranteed availability.

Park and Ride Car Park open from 3pm. 

First shuttle bus at 3.30pm. 

Service will resume at 21:30 with the last bus at 00:30

To purchase a Park and Ride ticket (per car) please click here. 

What 3 Words Location:  https://w3w.co/commutes.glides.everyone

 

Blackpool Festival Flyer

Lytham Festival are working in partnership with Blackpool Transport to deliver the ‘Blackpool Festival Flyer’.

Purchase a ‘Blackpool Festival Flyer’ ticket and you will be able to access any Blackpool Transport route into Lytham Town Centre. 

Pick Up and Return Locations: Blackpool, St Annes, Ansdell, Fairhaven.

On leaving the festival, your ticket will be valid from the Lytham Festival transport hub located on West Beach. 

Bus services will begin at 21:30 dropping off at the below route.

You must pre-purchase your Blackpool Festival Flyer in advance to be guaranteed availability.

To purchase, please click here.

 

Preston Festival Flyer

Lytham Festival are working in partnership with Preston Busses to deliver the ‘Preston Festival Flyer’.

Pick up and drop offs will be on a dedicated service for the Festival. 

There are two Preston route options which are below:

-        Preston Flyer Kirkham Route: Preston, Kirkham, Ribby Hall, Lytham Festival

-        Preston Flyer Warton Route: Preston, Freckleton, Warton, Lytham Festival

A full timetable will be released in due course.

You must pre-purchase your Preston Festival Flyer in advance to be guaranteed availability.

To purchase, please click here